Team of Expertise

Ashika & Rajat lead a team of forward thinkers, branding and design experts. Our Researchers and Strategists, Brand Management teams, Creatives, Copywriters, Designers and Content Creators are complemented by a big network of key collaborators. Film Makers, Songwriters, Photographers, Illustrators, Game Makers, Digital Developers and SEO/SEM professionals. Together, we have a collaborative and strategic approach to humanising brands.


Shriganesh Joshi

Creative Director (Copy)

Shriganesh a.k.a Shri is the fun and jolly guy of the lot. He keeps the team’s sprits high with quirky and fun ideas.

He has a vast and varied experience with brands like - Colors Channel, Godrej, Reliance, Surf, Sony Pix, Boroline, Pepsico etc and has worked with organizations like - Orchard Advertising, Grandmother India, Minority, Lowe Worldwide.

Shri was a media Finalist (Fourth) in Google Wordmasters 2006– An all-India competition for writers and bagged a Bronze Abby (Goafest ’13) for an independent short film on Road Safety.


Ritesh Challagali

Director Client Services

Amovie buff and binge watcher - Ritesh is someone you must go to for reviews of your favorite shows and movies. He loves music and you might often catch him humming tunes under his breath. If you’re feeling low and a long drive would cheer you up, then Ritesh is the person to go to!

Ritesh has over 15 years of experience spread across various industry segments and has worked on Leading Brands Such as Singapore Airlines, IDFC Mutual Fund, Cigna TTK health Insurance, airbnb, Amanora Town Centre, Lux Cozi vests etc.


Sahil Wasudev

Head of Social Media- Operations & Strategy

A hardcore travel buff, Sahil loves to plan Social Media campaigns and strategies as much as he loves planning vacations. His out of the box and quick on the feet thinking has helped him excel in his verticals.

Sahil brings along with him good experience of over 11 years where he has worked for companies like FoxyMoron, WNS Global services, AM- digital etc. He boasts of the great experience he has with notable brands like Mahindra Experience, Royale Play, Sony Play Station, Gillette Venus etc.

Ameya Inamdar

Ameya Inamdar

Sr. Mgr. Brand Planning

A brand planner by profession and a biker by passion. Ameya has spent over 13 years in the advertising world. He has previously worked in national agencies such as DDB Mudra group, Rediffusion Y&R, Percept/H with experience across categories, such as Insurance, Retail, FMCG, Automotive. Quest for seeking out for far remote places and soaking in the local culture and cuisine is what his passion lies.